Project Description

The client reached out on his Facebook page to see if anyone he knew was a graphic designer. He had recently received his personal trainer certification, and wanted to start his own LLC. I took him up on his inquiry, and asked about what he was looking for not just in the logo, but how he wanted to represent himself and his brand. With 'Maverick' coming from Top Gun, the client wanted to incorporate a fighter pilot helmet. After coming up with some initial concepts that laid out typography and design elements, he chose the helmet & wings/ helmet standalone designs. Deliverables included high resolution images for printing and low resolution images for web usage in a black format and a white format.